Who We Are
Most Ethiopian growers inherit their family’s farms and faire on the knowledge passed down from generations. Mekuria Mergia is the opposite. Having no background in coffee, he entered the market as a true entrepreneur at his young age; from the bottom up.
The young Mekuria started to collect coffee from farms and sold these small batches to nearby mills. He functioned as a smallholder agent, connecting supply and demand. This hands-on, trial and error, ‘groundwork’ gave him valuable insights into the coffee market.
During these years, he started to harbor an interest in coffee processing and finally was able to install several washing stations and dry mills in the Yirgacheffee and Guji zone and started to supply his coffee through the ECX to local exporters and gained a lot of reputation among them as a quality supplier of Guji and Yirgacheffe coffees.
In 2018 Mekuria establish Wete Ambela Coffee Export Plc to be able to export our best-prepared quality coffees directly from the wet and dry mills where most of the coffee quality preparation is done to the final buyers. Although his role shifted from smallholder agent to owner of several washing stations and dry mills, Mekuria still considers himself a representative of the farmers he works with.
Currently we have washing stations located in Yirgacheffee Wote Konga, Yirgacheffee Gedeb (Banko Gotiti), Guji Hambela Wamena (Benti Nenka), Guji Hambela Wamena (Guji Goro Bedesa), Guji Hambela Wamena (Tertera Damo) and a farm located in Guji Anferara (mesina)